Designer
Documents Cloud Way Campaign
PICA Award, Best of Category, 2015
This colorful project was initiated by the desire for a fun multi-media campaign whose primary objective was to spread awareness of the company’s initiatives to employees near and far, in small and big ways.
Both the print and digital deliverables for this campaign span a range of scales – from trading cards as small as 2"x3" to digital displays as big as 4'x8'. The DCW campaign appeared throughout Citrix offices around the globe.
Images provided by Stacey Lanning. All rights reserved.
Comprised of three colorful two-dimensional posters, this series aims to use strong visuals and minimal copy to both educate and encourage café visitors to recycle, compost and dispose of waste responsibly.
The visual language used here relates to other environmental branding materials for the same company as the wayfinding project and thus, you’ll notice some graphic similarities between the two.
Images provided by Stacey Lanning. All rights reserved.
Together with a talented cross-functional team we developed a scalable graphic wayfinding system for enhancing usability of the new Citrix facility, located in the warehouse district of downtown Raleigh. Using wayfinding precedents like airports to guide us, we employed color, numbers and our inherent intuition to create an aesthetically pleasing, yet effective system for finding ones’ way. With the environmental guidelines set, this system is ready to be rolled out to other offices around the globe.
Images provided by Stacey Lanning. All rights reserved.
Designer, Creative Director
I developed a couple of branding concepts for a local bakery inspired by the head baker’s affection for cycling mixed with a dash of sugar.
Images provided by Stacey Lanning. All rights reserved.
Hazel Hartley embodies the essence
of modern and sophisticated design.
Its identity can be summed up as - simple, favoring clean geometric forms with a typographic emphasis and surprising punches of fun color in an otherwise neutral palette.
Images provided by Stacey Lanning. All rights reserved.
I've had lots of wonderful opportunities to design graphics to celebrate birthdays, weddings and more. It's always fun to customize each piece to fit the client's personality. Through my creative process, I try to listen to their vision while also creating a product that marries well with my clean design aesthetic.
I'd love to create a piece to celebrate an exciting event in your life. Think about it!
Images provided by Stacey Lanning. All rights reserved.
One of my favorite annual traditions is designing a graphic newsletter that recaps our most significant memories from the year. What started as a way for me to hone my graphic representation skills further has turned into something our friends and family look forward to receiving at the each holiday season. These little newsletters are the summation of bittersweet - both a heartfelt reflection of the past year and well wishes for the year ahead.
Images provided by Stacey Lanning. All rights reserved.
Launched: February 2015
"Style your favorite nook to fit just right" is an online, self-paced course designed exclusively for Skillshare students. The goal of the class is to introduce students to the fundamentals of interior spatial design and encourage them to apply their learnings as they continually experiment and style their own spaces. As the instructor and course visionary, I had the opportunity to design the curriculum and all of the visuals needed to bring the class to life (which includes but is not limited to designing a unique icon system, illustrations, print-ready handouts, digital slides as well as painfully filming a video of yours truly).
Course description:
What better way to start the new year than with a “new” space.
Learn to re-envision and style a nook in your home, office or favorite space so it fits your personal style and budget.
Whether you’re creating an organizational solution for your car keys, designing a more aethestic coffee table landscape or outfitting your bar cart with chic labels and fresh ingredients - you can transform even the tiniest spaces into something more beautiful and representative of you.
Images by Stacey Lanning.
All Rights Reserved.
I styled and captured these photos as part of the new Citrix mobility apps-focused collection. Through this onsite shoot, I was able to photograph images that will be used in updated and refreshed marketing collateral as well as future campaigns.
Images provided by Stacey Lanning. All rights reserved.
